Known as the flagship product category of La Prairie, skin caviar consistently impresses. We have seamlessly developed the concept and content of the product with La Prairie over the past two years.

From Luxe Cream to Luxe Eye Cream, we adopted the concept of “The caviar masterpiece remastered with caviar premier” to interpret the unique status of skin caviar.

Inspired by the richness of caviar, the unique Swiss science, and enveloped the senses of touch, scent, and sight through La Praire's ultimate indulgence experience. We proposed the concept of #精妆奢养 臻美天成# for the launch of the new foundation, Skin Caviar Essence.

Having analyzed the pursuit of natural complexion and habits of current target consumers. We helped to display La Prairie’s exclusive foundation art through a sublime blend of caviar science and colour artistry.

CAVIAR EYE LIFT is one of the most significant new products in China. Taking advantage of Caviar Premier and La Prairie's Exclusive Cellular Complex, we were able to create a dual-chamber design that re-awakens the gaze, not only of the eyes, but also of the brows.